The Advertising Practitioners
Council of Nigeria, APCON, has undertaken a reorganisation with the
redeployment of key officials of the Council, while 41 of its personnel
nationwide were recently elevated alongside the APCON boss to their next grade
level, following the recent promotions and subsequent approval by the
Honourable Minister of Information, Mr Lai Mohammed.
The Acting Registrar/CEO,
Mrs Ijedi Iyoha, rpa, in a statement
said that Management had deemed it expedient to effect the changes so that
offices and responsibilities can be properly realigned for optimal service
delivery as well as help to position the Council for the challenges ahead.
Under the new arrangement,
the erstwhile Assistant Director, Registration, Career Matters and Corporate
License Directorate, Ms Martha Onyebuchi, rpa,
now a Deputy Director, has been deployed to the South Eastern Region to
pilot the affairs there, while Mr Joe- Eugene Onuorah, rpa, former Assistant
Director, Operations takes over from her as Deputy Director, Registration,
Career Matters and Corporate License Directorate. In the same vein, Mr Ralph
Anyacho, rpa, former Assistant Director in charge of
Corporate Planning, Research and Strategy becomes Deputy Director and head of the
Northern Region, while Mrs Susan Agbo, rpa,
now heads Corporate Planning, Research and Strategy Directorate.
The promotions released
recently by the Council were, however, targeted more towards middle and lower
management cadre as follows: One officer promoted to grade level 12, one to
grade level 10, twenty to grade level 9 and four to grade level 7, while eleven
were made in the junior officer positions.
The exercise was based on a
number of performance indicators including assessment by heads of directorates,
written and oral interviews that eventually followed.
In her words, the APCON
boss said that the criteria for promotions in APCON are based on performance
management. “We look at your appraisal for the years you have spent, and the
period within which you are due for promotion/recommendation from your head of
department, and then if the vacancy exists for you to go to the next level, as
well as budgetary provision for that position you are going to be upgraded to”.
In addition, she said that
the promotion was also in recognition of the hard work and contributions of the
staff. “In a bid by the Council to improve employee welfare, career development
and progress, the Council continuously develops its staff and invests in the
Council’s transformational programme”.
According to Iyoha, the
Council is committed to rewarding staff performance and building a motivated
workforce. “Our priority as an institution is to empower and build capacity of
our staff as they are our best assets and our surest path to achieving our
strategic goals and achieving our mandate”. She promised to do her utmost best
to continue to improve the welfare of the Council’s personnel in general to the
satisfaction of all.
She congratulated the
promoted personnel and urged them to justify the confidence reposed in them
through improved productivity and to have it at the back of their minds that
indolence and indiscipline will not be condoned.