Wednesday, 14 October 2015

Brand Innovation Conference 2015 - "Branding in the New Normal" - October 21, 2015

Dear Sir/Madam,

Find attached documentation on Brand Innovation Conference 2015 tagged “Branding in the New Normal” organized by Brandzone Consulting LLC and partnered by Advertising Practitioners Council of Nigeria (APCON).

BrandPlatform is a knowledge-based arm of BRANDZONE CONSULTING which specializes in developing content and information through seminars and workshops that aid the growth of the practice of Branding and Marketing Communications. Owing to the dire need to constantly infuse their brands with ideas and dynamic thinking, corporations and practitioners are constantly seeking for opportunities to elevate the thinking and capabilities of their branding and marketing team.

The rise of technologies has transformed the Branding and communications paradigm. Today’s consumers are engaging very differently with brands owing to the growing power of the connected consumer and an explosion of new technology tools. Branding and Communications experts today face a constant proliferation of new methods and channels for consumer engagement that queries the traditional approach given the proliferation of digital technology and Social marketing. The Full Day Conference focuses on how branding and communications experts can reach today’s Technologically savvy audiences, build deep customer relationships, and connect with the consumer in a positive way, in today’s new normal.

The conference will attract top and senior branding, marketing and communications professional from diverse sectors who will converge to share learning and new insights about the future of Branding and marketing in a technologically driven world. Speakers at the conference are senior and top marketing, branding and communications executives from diverse sectors that include FMCG, telecommunications, banking, oil and gas and advertising representing multinationals, Fortune 500 firms, blue chip companies and top rated indigenous corporations.

CONFERENCE CORE OBJECTIVES:

Focused on achieving collective intelligence, the Brand Innovation Conference is hinged on the collection and documentation of new knowledge and best practice in the areas of Branding and Marketing Communication Management with a view to aid industry development.

Part of the process is to provide a platform where participants will:
• Gain new knowledge and insights needed to drive more customer engagement.
• Increase knowledge on media, technology and brand management strategies.
• Understand the dynamics of digital and new media in achieving business objectives.
• Increase knowledge on social enterprise dynamics as a catalyst for organizational growth.
• Learn and share branding best practice with industry experts
• Network and connect with industry leaders and practitioners across diverse sectors.

Conference Venue: The Oriental Hotel, 3, Lekki-Epe Express Way, Lagos
                 Date: Wednesday, October 21, 2015
                 Time:  9:00am
                 Fee: N 45,000 per participant.

The Conference would equip participants to drive positive impact in their organizations.

Kindly find attached the Conference Flyers.

For further information, kindly contact the Project Manager Emmanuel Charles on emmanuel@brandzonellc.com or +2348165188611.