Monday, 14 April 2014
Illegal Advertising Practice:
APCON Begins Crackdown on Offenders
After several sensitization visits to advertising establishments and warning notices to illegal persons in advertising practice, the Advertising Practitioners Council of Nigeria has commenced the arrest and prosecution of offenders.
The crackdown on illegal practice which resumed last week took the enforcement team of APCON to advertising agencies and media organizations identified as employing unlicensed persons. The offenders have been invited for questioning by the police.
Some of the illegal advertising persons being quizzed by the police include:
Mr. Manomahan Chandroth, Product manager, Samsung, Mr. Kayode Adunmadeyin, Marketing manager Radio Lagos, Omololu Omigbule, commercial manager, Top Radio and Yemi Egbebiyi, head of client service, Blue Seal Communication. Others include Fifemayo Aiyesimaju, Strategy and Business Executive of DDB, Lagos and Akinola Salu, Marketing manager of Multi-Choice Nigeria and Kholeka Maringa, Head DSTV Media Sales.
Police investigation is the first step in the process of prosecution of illegal advertising persons.
Act 55 of 1988, empowers APCON to arrest and prosecute persons not registered by it to practice advertising in Nigeria.
Head, Planning, Research,
Corporate Affairs & Strategy