The Advertising Practitioners Council of Nigeria, APCON in partnership with New Crystal Communications Ltd., a leading innovative outdoor advertising company in Nigeria on a mission to identify creative talents among students in tertiary institutions
who could be groomed to fill the manpower needs of the advertising industry in Nigeria.
The initiative by the two bodies comes under the project theme: "ADVERTISING CREATIVITY AND INNOVATION TALENT HUNT, to encourage and support Nigerian undergraduates to take up career in advertising.
The pilot edition of this project was moderated by Mrs. Omowunmi Owodunni, Managing Director of STB McCann, Lagos had the following winners: First position went to Miss Odunmoluwa Fadekemi of the University of Lagos, who took away a cash prize of N500,000. The Second position was won by a team from the University of Ilorin, led by Adesina Opeyemi - they won the cash prize of N300,000. The team from Caritas University, Enugu, led by Sombo Duru came Third with a prize money of N200,000.
Consolatory prizes of N50,000 a piece went to two teams each from the Nigeria Institute of Journalism, Ogba, for taking the fourth and fifth positions.